Pictory AI is an AI video creation platform that transforms long-form written and video content into short, shareable clips optimized for social media. It automatically extracts the most engaging moments from webinars, podcasts, and blog posts, adding captions, brand elements, and background music. Content marketers, course creators, and social media managers use Pictory to repurpose their existing content library into dozens of social-ready video assets per week, extending the reach and lifespan of content that would otherwise go unseen after initial publication.