Clay

Best Clay Alternatives in 2026

Clay is FreemiumView Clay

Looking for Clay alternatives? We've compiled 24 similar tools that offer comparable features. Whether you need a free option, better pricing, or specific capabilities, this list has you covered.

Top-rated alternatives include Chorus AI, Gong AI, Lavender.

What Clay does
  • AI-powered sales prospecting
  • Data enrichment from 50+ sources
  • Automated outreach sequences
  • Lead scoring and filtering
People look for alternatives when they need
Building targeted prospect listsEnriching lead data automaticallyAutomating personalized outreachScaling sales prospecting operations
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Showing 24 alternatives to Clay

Chorus AI

Chorus AI

Paid

AI conversation intelligence for sales team coaching and deal insights.

Improving sales rep performance with AI coaching
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Gong AI

Gong AI

Paid

Revenue intelligence platform with AI analysis of sales conversations.

Improving sales team performance
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Lavender

Lavender

Freemium

AI email coach for sales teams

Improving cold email reply rates
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Clari AI

Clari AI

Paid

AI revenue operations platform for forecasting and pipeline management.

Forecasting sales revenue accurately
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Drift

Drift

Paid

Conversational AI for B2B sales and marketing

Qualifying website leads automatically
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Drift AI

Drift AI

Paid

Conversational AI platform for B2B sales and lead qualification.

Qualifying website leads automatically
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Clay

Clay

PaidNew

AI-powered lead generation and enrichment

Building highly targeted outbound lists
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Apollo IO

Apollo IO

Freemium

Sales intelligence and engagement platform with AI

Finding and contacting prospects
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Primer AI

Primer AI

Paid

AI for intelligence analysis and research synthesis

Intelligence analysis automation
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LeadGenSheet

LeadGenSheet

PaidNew

AI-powered lead generation tool that populates Google Sheets with prospects.

Building lead lists directly in Google Sheets
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People.ai

People.ai

Paid

AI revenue intelligence platform that captures and analyzes all sales activity.

Improving sales forecast accuracy
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Twenty

Twenty

Free

Open-source AI-powered CRM with full data ownership as a Salesforce alternative

Startup CRM management
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Salesloft AI

Salesloft AI

Paid

AI sales engagement platform with Conductor AI for deal guidance.

Automating sales outreach
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Get Email Names

Get Email Names

FreemiumNew

AI tool to find professional email addresses from names and domains.

Sales prospecting email discovery
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Fireflies.ai

Fireflies.ai

FreemiumNew

Fireflies.ai is an AI notetaker that joins your meetings, transcribes conversations, generates summaries, tracks action items, and lets you search across all past meetings — with deep CRM and productivity tool integrations.

Automating meeting transcription and note-taking across all platforms
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Outreach AI

Outreach AI

Paid

AI-powered sales execution platform for pipeline management.

Automating sales outreach sequences
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Clari

Clari

Paid

AI revenue intelligence and forecasting platform

Forecasting sales revenue accurately
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Copy.ai

Copy.ai

Freemium

Copy.ai is an AI platform for go-to-market teams that automates workflows for content generation, sales outreach, prospecting research, and pipeline acceleration — powered by a connected AI workflow engine.

Automating sales prospecting research and outreach drafting
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Clay AI

Clay AI

FreemiumNew

AI data enrichment and outbound sales automation platform.

Building targeted prospect lists
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Drippi AI

Drippi AI

PaidNew

AI-powered Twitter DM outreach automation for lead generation.

Lead generation through personalized Twitter DMs
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Salesforce Einstein

Salesforce Einstein

Paid

AI layer embedded across the Salesforce platform

AI-enhanced customer relationship management
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Clay

Clay

Freemium

AI prospecting and lead enrichment platform

B2B prospect list building
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Mutiny

Mutiny

Paid

AI website personalization for B2B companies

B2B website conversion optimization
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Instantly AI

Instantly AI

Paid

Cold email automation with AI personalization

Cold email outreach campaigns
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